L’Oréal Paris Color Riche Matte Addiction


  • color riche
  • color riche

This April, L’Oréal Paris is bringing to you a matte explosion with 10 brand new colours of Color Riche Matte in addition to the existing 20 shades, all in a luxurious, new packaging!

Fueling your #MatteAddiction with 10 new shades!

If you've already got a #MatteAddiction, watch out! In addition to the existing 20 shades, the brand will debut 10 new on-trend shades. Choose 242 Rose Nuance for an everyday staple, 247 Hinted Blush for a feminine mauve, or 250 Rich Merlot to create a lasting impact with those wine lips. 

Black is always in. Always.

The range will now have a total of 30 shades, all redressed in a sleek, black, leather print matte packaging that will make you feel a tad classier when you touch up your lips. We are sure it will make for a beautiful statement piece in your handbag!

Super matte but not super drying

Infused with Jojoba Oil and Canina Oil, Color Riche Matte promises a comfortable wear, minus the drying and cracking that comes with other matte lipsticks. With just one swipe, experience rich pigments with matte finish without forsaking the comfort you desire.