Kérastase Blond Absolu: You Dare, We Care

THERE ARE NO RULES TO BLONDING BUT ONE: CARING.

  • Kerastase Blond Absolu
  • Kerastase Blond Absolu

WHATEVER BLOND YOU DARE TO BE.

Blonde is diverse. There is no single blonde, no single image of beauty and femininity. And that inspires us. In 2019, at Kérastase we go blonde. Introducing BLOND ABSOLU, our first range created exclusively to care for blonde hair. All blondes. Every type and tone. Now, you can dare to go all the way or just a little.

Thanks to Kérastase. BLOND ABSOLU addresses blonde's most essential care needs - fiber care AND tone perfection, all in one range. Capturing the skin-proven, restoring benefits of Hyaluronic Acid, along with naturally resistant Edelweiss Flower, for the ultimate blonding care for your most individual and illuminated blonde.

A CARING RANGE: Four products, combine in rituals to Bathe and Treat blonde hair.

Bathe

BAIN ULTRAVIOLET | ANTI-BRASS PURPLE SHAMPOO
A brass-reducing formula with blue + purple dye for instant blonde illumination. Pure pleasure, the dark indigo-violet iridescent shampoo is your any day blonding fix.

Treat

CICAFLASH | INTENSE FORTIFYING TREATMENT
The NEW STAR. In one tube, the ultra-caring repairing power of a mask with the sensorial lightness of a conditioner. A must-have for every blonde, to live your blonde with confidence.

MASQUE ULTRAVIOLET | ANTI-BRASS BLOND PERFECTING MASK
Intense neutralization power in an ultra-caring treatment mask. The pampering cream formula contains purple pigments for deep, lasting anti-brass + anti-yellowing action. The rich ultraviolet texture penetrates hair fiber to restore radiance and elevate your blonde.

In-Salon Fusio Dose

BOOSTER CICAFIBRE | POST-BLEACH FORTIFYING BOOSTER
The newest addition to Fusio-dose offers intense recovery to restore fiber integrity after bleaching. Packed with vitamin E, it rebuilds and resurfaces the fiber.

Share your blonde, share what you stand for.

#TheBlondeIDare
#YouDareWeCare